Our Company
We advocate governance philosophy: Thinking like a large corporation and acting like a small company.
SELLERS UNION CO., LTD.
Providing Excellent Trade Service within Home Storage for Clients Worldwide
Sellers Union Co., Ltd. was established in 1997, located in Ningbo A port city, also have large building in Yiwu. Total registered capital of the group and subsidiaries exceeds 300 million RMB. We take import and export of the daily products as our core business. Through years of self-trading profits, we already established a very strong economic basis. We invested in equity funds, international logistics, tourism, film and television culture and other projects with our own funds. Our group is stepping to highlight the core business, expand related areas and create an integrated holding group in foreign trade ecosystem. Now, we are concerned about the importance of storage and organization to enhance the comfort of space and the sense of quality of life. Thus, we have launched series of storage products. These products have received great popularity in the market. Every month, a large number of buyers order these products from us in various categories, which is a good opportunity for everyone. We are committed to making our products not only to the environment and objects, but also to the continuous sorting of people’s inner emotional world, to decompress the space and decompress the mind.
Our History
1997
Sellers Union registers and establishes in Ningbo Free Trade Zone and the registered capital is 1.5 millon yuan.
1999
1999 Transforms into the earliest exporter of general merchandise in Ningbo and becomes a pioneer in the general merchandise export industry.
2005
The company was selected as “the model of export-oriented economical company of Ningbo”.
2008
Top 100 Enterprises in Ningbo, Top 100 Enterprises in Zhejiang of the service industry, Top 500 Enterprises in China's service industry.
2013
Chinese Vice Premier Wang Yang visited and reserched on our group. The board decided to donate 1% of the group’s profit to social charity.
2015
Expanded foreign trade service chain and released Sellersunion Online, established U Tour Trip, was awarded 2015 Ningbo Top 10 Employers.
2018
Published the group's new mission, vision and core values, both business scale and profitability reached a historical high.
2021
Annual operating income exceeded $1 billion , which continued maintaining double-digit growth.
Winning Together As A Team









Main Awards
Top 500 enterprise in Chinese service industry. Top 100 in Zhejiang service in dustry. Top 10 export enterprise in Ningbo.






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Submit Your Sourcing Request
We currently only accept orders over $5000, prioritizing businesses over individuals and certain startups.
If you're coming to China for procurement, notify us for free airport transfers, hotel reservations; etc.
Contact our business manager directly
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Ningbo Office
22F, Sellers Union Buliding,No.288 Guanghua Road,High-tech Zone,Ningbo China -
Yiwu Office
Sellers Union Building, No. J11 Shangcheng Avenue, Futian Subdistrict, Yiwu, China
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Social Responsibility
Group is active in public welfare charity, has accumulated donation exceeds 30 million yuan.
Concentric · si yuan fund
Sellers Union Group has been actively involved in charity and public welfare for a long time. President Xu Pingju joined the China Democratic National Construction Association in 2008 and became a member of the democratic party.
While operating the enterprise benignly, the awareness of fulfilling corporate social responsibility has been greatly enhanced. In the process of making the company stronger and better, it never forgets to give back to the society and practice its responsibility as an entrepreneur. Up to now, it has donated more than 10 million yuan to carry out charitable activities such as poverty alleviation, help for the poor and students.
Fighting Against COVID-19
On Feb 3rd, two representatives of Sellers Union Group went to Ningbo Charity Federation and Yiwu Red Cross respectively in order to donate 6.6 million yuan to support Ningbo & Yiwu in fighting against COVID-19. Prior to it, Patrick Xu, the president of the group also personally donated 300,000 yuan.
In the face of the severe situation, the Chinese government has adopted a series of extraordinary, powerful and comprehensive measures to respond to the epidemic prevention and control work. Now China has done well in controlling COVID-19 epidemic.
Sellers Union Group stays in line with the Government’s arrangements, keep positive, and hold infinite faith to win the battle against COVID-19!
Ningbo Staff Organized a Wid Breeze Activity
The staff of Sellers Union Group went to Dongqian Lake.
After arriving at the destination, we quickly divided into several groups and began to walk slowly around Dongqian Lake. Although the sun was very hot that day, everyone insisted on picking up the trash around them.
Hope more people can join us. We can make our life better!
Carried Out Activity to Assist Students from Special Family
On May 28,“Warm Breeze” organization carried out activity to assist students from special families of third generation under national birth control rule. Silver Hu, Youlanda W, Yukin Liao, Snow Wang and representatives from Dongliu community and Minglou community visited these families.
We hope the community and the government can carry out more actions to take care of them and make them feel the warmth of the society!
Help the villagers of Zhu village to rebuild the road
Helping Zhu Village to repair the road reflected a side view of our group’s fulfillment of social responsibility. And it was also a new project of "Sellers Care" named "Sellers Love for the Rural ". In recent years, our group had donated almost 4 million RMB on this project and helped many villages to build the Senior Citizen Activity Center, Hope Primary School and the village road in Guizhou, Lishui, Fenghua and so on.
These projects were all reflections of our care and love for the society. Our group would set aside a special fund to help operate these charity projects smoothly and undertake the mission of green enterprise.